Amazon in talks to buy AI startup Decart for around $7 billion, WSJ reports

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Brief Summary

Amazon is reportedly circling a $7 billion deal to swallow up Decart, a low-profile AI startup. While the details remain buried under layers of corporate silence and unconfirmed reporting, the sheer price tag suggests Amazon is desperate to secure proprietary tech to keep its AWS empire from crumbling under the weight of the AI revolution.

Why This Matters

This move signals a massive consolidation of power in the AI sector, meaning the tools you use for everything from search to automation will soon be funneled through even fewer corporate gatekeepers. If this deal goes through, expect Amazon to bake Decart's tech directly into its cloud services, effectively locking developers and businesses deeper into the Amazon ecosystem while raising the barriers for any independent competition to survive.

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